There is no substitute for fine eyewear and no reason to settle for the sorry, boring frames that you encounter in the retail outlets of global vertically-integrated conglomerates. Their vertical integration not only includes Chinese supply lines thinly camouflaged by the assembly in Europe and a carefully-crafted, brand-centric, illusion of choice but even extends to owning the insurance plans that steer consumers to their retail outlets… you know who we’re talking about. Now, really-would you let a tacky insurance salesperson control your choice of an automobile? OF COURSE NOT! So, why would you debase your face with a pseudo-choice driven by the whims of executives at some foreign conglomerate? Come to Eye Want, and leave the boring behind